Sergio e Odair Assad

Brazil

Born: 11 February 1941

Years Active: 60, 70, 80, 90, 2000

Genres: Easy Listening, Pop/Rock, International, Latin, Jazz

Styles: Bossa Nova, Latin America, Afro-Cuban, Latin America, AM Pop, Early Pop/Rock, Pop/Rock, Latin Pop, Samba, Soft Rock, Lounge, Exotica/Lounge

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For most of the second half of the '60s, Sergio Mendes was the top-selling Brazilian artist in the United States, charting huge hit singles and LPs that regularly made the Top Five. His records with his group, Brasil '66, regularly straddled the domestic pop and international markets in America, getting played heavily on AM radio stations, both rock and easy listening, and he gave his label, A&M, something to offer light jazz listeners beyond the work of the company's co-founder, Herb Alpert. During this period, he also became an international ...

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